

“My mission is to re-design fitness and nutrition for Women 40+”
No more stress.
No more pressure.
No all-or-nothing.
We believe you can find balance and control without guilt or extremes. When you choose your own workouts, your own pace, and how you want to eat - you will find a path towards progress that actually fits your life.

Whether you’re starting out or ready to push harder, you’ll find workouts that fit you. Mix, match, or build your own - you choose the style, the pace, and the challenge.

Home, gym & flex workouts.

Customisable workout plans.

Strength, mobility and flexibility.
Choose from a huge range of simple, balanced recipes - designed to keep you full and feeling great. You can add your own, mix and match, and fully customise a meal plan that works for you.

Easy, balanced recipes.

Add your own meals and favourites.

Enjoy the food you love, without guilt.
Connect with other women who are on a similar journey - learning to live healthily without the pressure or guilt. It’s a space to share wins, wobblies, and everything in between.

Connect with like-minded women.

Share wins, challenges and support.

Motivation when you need it the most.
Ruth Mac is a Level 3 Personal Trainer and Level 4 Strength and Conditioning Coach, dedicated to helping women in midlife build strength, confidence, and lasting healthy habits.
